Essentials to Having a Mobile-Friendly Landing Page.
Research shows that a high percentage of web traffic comes from mobile devices. You, therefore, need to confirm that your page is mobile-friendly. It is advisable to take note of the landing page as visitors views it before anything else. You do not have to worry if you have no idea about having a mobile-friendly landing page. This website will help you know about the critical procedures on optimizing landing pages. Read more now on how to the steps to make the changes to make on your landing page.
It is beneficial to ensure content on the landing page is short, simple and precise. They should be shorter than the message on the homepage. If the landing page has much information, the visitors may be impatient and leave. Different from the computer screens, the mobile phones might not allow for huge contents. From this, it is beneficial only to have vital messages on your landing page.
It would help to have one call to action. The main aim of having a landing page is to communicate the key value. However, you will be better off by having a key action. Visible and self-explanatory call actions tend to be more effective. This means that they should be simple and contrasting form the rest of the page. They should be the first thing that visitors see.
The next step will be to quicken your loading time. If your loading time is slow; you will experience high bounce rates. Most visitors leave pages that have more than 3 seconds of loading time. The speed of a website reflects on the number of plugins and the size of the media. It would help to know that the steps involved on the site will affect the corresponding speed. You will benefit by having few active plugins and do regular tests on every page.
It is critical to use simple media. You need to start by checking the existing images and videos on your landing page. They have a high likelihood of slowing down the site, or making it seem disorganized. You need to ensure that images and videos are at the minimum, only upload them when it is a must. Choosing white space will create the impression of an organized website.
It is helpful to have your popups mobile-optimized. Popups are used to attract more visitors. With this, you will benefit more if the popups are made to suit mobile use. It is best to confirm that the popups fit in the mobile landing page. Your visitors will have an easier time leaving the popups.
Now that you know the steps to create a mobile-friendly landing page, you will need help in actualizing the ideas. Read more here for info. on our guides and design tips.